Work/Case study

EmailPOS.Enterprise email, actually production-ready.

EmailPOS was the campaign studio behind EPOS Audio. The product is offline now. geodesAic built the pipeline — templates, editor, landing pages, QA, and analytics — so marketers could ship brand-safe email without living in Salesforce Marketing Cloud.

EmailPOSUKIMarketing CloudIllustration

Subject Campaign subject line

Hero
Column
Column
Sign-off
  • Size
  • Links
  • Unsubscribe

The challenge

Global brand. Painful production.

A global headset brand needed region- and channel-specific email and landing pages that matched eposaudio.com, passed production checks, and still sent through Salesforce Marketing Cloud. Off-the-shelf ESPs could not own the EPOS template, the QA bar, or the channel split.

The solution

A studio that sits in front of Marketing Cloud.

A purpose-built studio: curated templates, a block editor, AI draft-from-URL, landing pages with the real EPOS header and footer, a production checker, asset library, and a dashboard over Marketing Cloud sends. Channel vs end-customer, region by region.

  1. Template
  2. Editor
  3. Checker
  4. Landing page
  5. SFMC send

How it maps to geodesAic

One product, three capabilities.

Product enablement & web engineering

A real production app, not a plugin.

Email editor, landing-page builder, asset library, admin, and public LP rendering that wraps official EPOS chrome. Evidence geodesAic can ship an internal product a global team opened every week.

Business process & automation

Template, check, send, measure.

Generate-from-URL, shared templates with version history, a checker for size/links/unsubscribe, and Marketing Cloud analytics. The same AI-process story: remove handoffs between brand, regions, and the ESP.

Branding & go-to-market

EPOS identity, channel by channel.

Campaigns stay on-brand for partner and end-customer audiences. Landing pages look like eposaudio.com. The commercial system is the product: faster launches, fewer broken emails, one studio for a global team.

The tech stack

Purpose-built, not another ESP.

Custom PHP production app wired to Salesforce Marketing Cloud and GA4. Block editor, versioned templates, landing pages in EPOS chrome, and a checker that catches size, links, and unsubscribe issues before send.

Custom PHPSalesforce Marketing CloudGA4CloudflareBlock editor

The outcome

Shipped across regions and channels.

An operations platform used for EPOS campaigns across UKI, DACH, France, Nordics and more. Marketers started from templates or a web page, passed the checker, published a matching landing page, and read send performance without rebuilding the brand in an ESP.

Book a strategy session

Tell us what's costing time, margin, or growth. We'll find the friction and a practical way through it.

Start the conversation