Work/Case study

Campaign studio.Enterprise email, actually production-ready.

A campaign studio for a global electronics brand. geodesAic built the pipeline - templates, editor, landing pages, checks, and a read of performance - so marketers could ship on-brand email without living in the email platform.

StudioGlobalSendIllustration

Subject Campaign subject line

Hero
Column
Column
Sign-off
  • Size
  • Links
  • Unsubscribe

The challenge

Global brand. Painful production.

A global electronics brand needed email and landing pages for different audiences, across its regions. The work had to match the brand, pass production checks, and still send through the platform the company already used. An off-the-shelf tool could not own the template, the checks, or the split between audiences.

The solution

A studio that sits in front of the send.

A purpose-built studio: curated templates, a block editor, a draft started from a web page, landing pages in the brand's own look, a production checker, an asset library, and a read of send performance. One pipeline, used across global regions.

  1. Template
  2. Editor
  3. Checker
  4. Landing page
  5. Send

How it maps to geodesAic

One product, three capabilities.

The studio

A real production app, not a plugin.

Email editor, landing-page builder, asset library, admin, and landing pages in the brand's own look. A global team opened it as part of the working week.

The pipeline

Template, check, send, measure.

A draft from a web page, shared templates with version history, a checker for size, links and unsubscribe, and a read of performance. The handoffs between brand, regions, and the email platform come out.

The brand in the send

On-brand, audience by audience.

Campaigns stay on-brand for each audience. Landing pages follow the brand's own site. One studio for a global team.

The tech stack

Purpose-built, not another email tool.

A custom production app in front of the email platform the brand already used. Block editor, versioned templates, on-brand landing pages, and a checker that catches size, links, and unsubscribe issues before send.

Custom applicationExisting email platformAnalyticsBlock editorTemplates

The outcome

Shipped across regions and audiences.

An operations platform used for campaigns across global regions. Marketers started from a template or a web page, passed the checker, published a matching landing page, and read send performance without rebuilding the brand.

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